INSEAD launches innovative learning app

Published 20/03/2023

Internationally-renowned business school INSEAD has announced a subscription mobile application for anyone interested in pursuing a lifelong learning educational experience.

The INSEAD Learning Hub platform offers the possibility of exploring the school’s global community, enabling users to gain access to content from faculty members and alumni.

Learning materials will be specifically targeted and personalised according to the interests of users.

Already known as one of the world’s leading business schools, with campuses in Paris, Singapore and Abu Dhabi, a research centre in Israel and an office in New York City, the institution sought to develop a platform to allow students to continue their learning experience while still being engaged in their professional career.

“By putting INSEAD in your pocket, it gives learners access to impactful tools to reinvent themselves, creates opportunities for engagement; and empowers learners to think, act and work differently,” remarked Peter Zemsky, INSEAD’s deputy dean and dean of innovation.

“Its unique design is an excellent fit for busy executives looking to build the skills and competencies needed to thrive and drive impact today and tomorrow.”

The subscription model is made of two phases. The first, running until Summer 2023, includes free access for executives, managers and professionals outside of the INSEAD community to the platform’s learning content, with the possibility of enrolling in customised education programs.

“We believe people learn a lot outside courses”

The second phase envisions free access to standard content and an annual subscription fee to get access to personalised materials, live sessions with academics and practitioners and networking opportunities with certain learning communities.

“We believe people learn a lot outside courses as well, from thoughtful pieces of content in the form of articles, videos, podcasts, ted talks etc., and we want the hub to tap into that world of knowledge and insights. This would complement INSEAD’s offerings of structured learning programs,” Swapnil Chugh, INSEAD chief learning innovation officer, told The PIE.

“There is a rising skill gap in the world as well and the content and communities on the hub will help bridge that skill gap, along with our INSEAD programs. Through the engagement and activity on the hub, we want to enable people to have pathways to skill-based micro credentials and certificates within the INSEAD ecosystem,” Chugh added.

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